By entering into a long-term contract; a partnership between PulpTech Products Sdn Bhd of Malaysia and Curas Limited of England has now officially commenced.
Managing Director of Curas, Casper Kobke says:
“We are exited about the outlook of the Pulp product area in particular. It is clearly a growth market, both in mature and emerging countries; combining clinical and environmental advantages to the benefit of end-users and healthcare providers. In due curse we shall logically combine Pulp products with other personal hygiene and personal protection products, and we are convinced that distributors and customers of Curas will come to enjoy the umbrella effect of our product strategy."
Recently, in the United Arab Emirates, the annual regional exhibition for Medical Devices and other healthcare products, the Arab Health Fair, took place.
Curas used this event to further its strategic alliances within the region, in line with our market strategy. The Middle Eastern and African markets/countries are in many ways fairly similar to e.g. Europe, noticeably in terms of a significant complexity as well as diversity. Thus the Curas national distribution partner program suits this vast area very well indeed.
Ultimately it is the goal of Curas is to be represented, in each country of the region; providing value-for-money healthcare solutions to partners, hospitals, patients and customers.